It's cross stitch, but cute.

The Gingham A-Z is our newest cross stitch collection. Choose between Popping Pink and Gorgeous Green, and stitch your initials in this perfect cutesy gingham style.

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Through the Seasons

Through the Seasons has been my most popular cross stitch collection to date. It features five brand new seasonal cross stitch kits. I think they might be the CUTEST kits I've ever stitched, but I'll let you decide which one is your favourite...

Take me to the kits

Kits that spark your creativity.

Cute, fun and not too complex, these kits are the perfect way to start falling in love with cross stitch.

Cross Stitch for Beginners

The Happiness Hoop

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Meet Sophie

Hello I'm Sophie. When I'm not stitching you'll find me enjoying the chaos that is life as a mum of two boys. We live in lovely Norfolk, and my favourite weekend would include a Sunday Roast, a long walk and some time for crafting (of course).